Instagram removals

How to remove an Instagram post about your business

Instagram removes a post, comment or account only when it breaks Instagram’s Community Guidelines or the law, and Instagram decides every report. This page explains which rules cover attacks on a business, how to report each one yourself, and what we can file for you.

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Court order
What Instagram’s defamation form says it needs
Anonymous
Reports, except intellectual property reports

Why one bad Instagram post matters.

A post or comment about your business stays where your customers can see it until its author or Instagram removes it. On your own posts you can delete or hide a comment and restrict the account that wrote it. You cannot delete a post, a Reel, a comment on someone else’s post or an account that someone else runs. Only Instagram can remove those, after a report.

Meta says its Bullying and Harassment policy allows critical discussion, so a post that criticizes the business is not bullying. A post that degrades or shames a named owner or employee can be.

Instagram’s defamation form says Instagram does not judge whether statements made by others are true. It also says that without a court order establishing that the content is unlawful, Instagram is not able to act on it. A false claim about your business that breaks no Community Guidelines rule can stay up.

What we file under Instagram’s own rules.

Instagram removes Instagram posts that break these rules. An Instagram post that breaks none of them usually stays up.

Bullying and harassment

Meta’s Bullying and Harassment policy protects people, not the business itself. For a private individual, such as a named owner or employee, Meta removes content meant to degrade or shame them, and repeated unwanted contact. For some attacks, Meta needs the person targeted to make the report.

Impersonation

An account that uses your business’s name, logo or photos to pose as you breaks Meta’s Authentic Identity Representation policy. The policy bans using another person’s or entity’s name, image or likeness to deceive others. Meta says fan pages and opinion accounts generally do not break its rules.

Privacy violations

Meta’s Privacy Violations policy removes personal information that could lead to physical or financial harm: a private home address, a non-public phone number or email, ID numbers, and financial or medical details. The policy allows contact details shared so people can reach a business.

Hateful conduct

Meta’s Hateful Conduct policy removes direct attacks on people based on race, ethnicity, national origin, disability, religious affiliation, caste, sexual orientation, sex, gender identity or serious disease. It covers attacks on people, not on businesses or institutions.

What stays up, and what we do not do

We do not contact the person who posted, ask Instagram who runs an account, post comments or reviews, or use methods that break Instagram’s rules. We do not handle personal photos. A post that breaks no Community Guidelines rule usually stays up, even when it is harsh or unfair. Instagram makes the final decision on each report, so no one can promise that a post comes down.

How to report Instagram posts yourself.

Anyone with an Instagram account can report a post, comment or account from the app at no cost. Instagram says the account you report does not see who reported it, except in an intellectual property report. Instagram checks each report against its Community Guidelines and decides.

  1. 1To report a post or Reel, tap the three-dot Options menu on the post, tap Report and follow the on-screen instructions (Report a post or profile). The reasons include Bullying or unwanted contact, Scam, fraud or spam, and Intellectual property.
  2. 2To report a comment on a computer, click Comments below the post, hover over the comment, click Options, then click Report and choose a reason (Report a comment). After you report a comment you no longer see it, but that does not mean Instagram removed it.
  3. 3To report an account that pretends to be your business, open its profile, tap Options, tap Report, then Report account, and choose It’s pretending to be someone else (Report an account for impersonation). Instagram acts only on reports from the one impersonated or an authorized representative.
  4. 4If you have no Instagram account, use the impersonation form. It asks for a photo of you holding your government ID, which Instagram says it deletes within 30 days. Report one account per form.
  5. 5If a post shares a home address, a personal phone number or other private details, report it in the app; Instagram’s bullying help page names doxxing as something to report. For a photo or video of you, Instagram has a privacy report form for the person shown or their representative.
  6. 6If a post reuses your photos or videos, use the copyright form. If an account uses your trademark, use the trademark form. Instagram sends your name, your email and the nature of the report to the poster, so give a business email.
  7. 7For a false statement of fact, read About defamation, then use the defamation form. Only the injured party or an authorized representative, such as an attorney, can file it. Give the URL and the exact statements, and attach a court order if you have one.
  8. 8To follow a report, open Settings, then Help, then Support Requests, then Reports. There you can see Instagram’s decision and, for some reports, request a review (Check the status of a report).

How Instagram removal works, step by step.

one
Send the links

Paste the links to the posts, Reels, comments or accounts in the chat. For a Story, send a screenshot and the account name, because Stories expire.

two
Agree the price first

Your account manager confirms the price and the terms for each post, comment or account with you before anything is filed. You pay for the ones that come down.

three
We file each one with Instagram

We screenshot each item before work starts. Our filing team files each one with Instagram under the Community Guidelines rule it breaks, and Instagram decides.

four
A person confirms each removal

A person checks Instagram before we count an item removed, and we email you when one comes down. If a removed post comes back, we file it again at no charge.

We file all your bad reviews.

You pay for the ones that come down. On Google, you see the price and accept the terms in the app before anything is filed. For other sites, your account manager agrees the price with you first. No one can guarantee every review comes down, because the platform makes the final decision on each one.

Price first
You see it before anything is filed
No subscription
No monthly fee for removals
Monitoring included
Daily Google review alerts with your first removal

Real Google reviews we’ve had removed.

Each one now reads “This review is no longer available.” Business names are blurred for privacy.

A Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer available
A Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer availableA Google review that now reads: This review is no longer available

What every client gets.

Every review tracked

The TrustOS portal shows each review as Waiting to be sent, Being worked on, Removed, Could not be removed, or Stopped.

An email before any charge

Before we charge for a removal, we email you the review and the amount. If something looks wrong, reply to that email.

Refiled if it comes back

A platform can restore a review it removed. If that happens, we file it again at no charge, and we never bill you twice for the same review.

Daily monitoring

We read every Google profile you connect about once a day. One email lists the new 1 and 2 star reviews across all your profiles. It comes with your first removal.

A named account manager

One person looks after your account and answers your emails and texts, Monday to Friday, 9am to 5pm ET.

A planning call for 10 or more

If you have 10 or more bad reviews, the app offers a free 15-minute planning call with your account manager.

Our clients, in their own words.

Screenshots of messages clients sent us. We keep every client’s work confidential.

Chat message from a client saying their Trustpilot score has climbed since the fake reviews stoppedClient message saying the team removed fake reviews that were dragging down their Trustpilot pageTrustpilot profile before and after: 4.2 stars from 245 reviews, then 4.8 stars from 635 reviewsTrustpilot profile that rose from 2.7 to 3.1 stars, with the client’s message about the progressChat where a client says the fake reviews competitors sent them were removed, beside their 4.3 star Trustpilot profileTrustpilot profile at 4.7 stars from 8,904 reviews, above a client’s thank-you messageChat where a client thanks the team for getting fake reviews off Trustpilot, with the score up from 3.2 to 4.7Trustpilot profile that went from 2.8 to 4.7 stars, with a client message about unfair reviews removedClient message saying fake Trustpilot reviews that hurt their business were removedMessage from an online store owner whose fake Google reviews were cleared, marked successfully removedTrustpilot rating before and after, 3.3 and 4.5 stars, with the client chat about the new scoreTrustpilot profile of a jewelry store at 4.9 stars from 413 reviews, with a note on its score going from 4.5 to 4.9
Message from an online brand owner whose one-star reviews, Reddit threads and niche-site posts were taken downClient messages saying a video was removed and the YouTube videos hurting their business no longer showClient message about a fake Google review the team removed, marked successfully removedClient message about a Trustpilot score that went from 2.8 to 4.8, beside the profile at 4.8 stars from 361 reviewsChat where a client says their fake Trustpilot reviews are gone and the score went from 3.5 to 4.5Chat where a client thanks the team for removing unfair reviewsClient message saying fake guest reviews on Airbnb were removed, marked successfully removedChat where a client thanks the team for removing irrelevant Trustpilot reviews, with the score up from 4.0 to 4.7Client message saying a two-year-old Reddit thread about their company was removed, marked successfully removedChat where a client thanks the team for sorting out fake Trustpilot reviews from competitorsMessage from a salon owner whose two fake Google reviews were removed, marked successfully removedClient message saying their Trustpilot score rose above 4 and their support team gets fewer questions

Questions about removing Instagram posts

Will Instagram remove a false post that says my business is a scam?

Only if it breaks a Community Guidelines rule, or if you have a court order. Instagram’s defamation form says Instagram does not judge whether statements made by others are true, and that without a court order it is not able to act. If the post also harasses a named person, shares private details or reuses your photos, report it under that rule.

Does Instagram tell the poster who reported them?

Instagram says reports are anonymous and the account you report does not see who reported it. The exception is intellectual property. For a copyright or trademark report, Instagram sends the rights owner’s name, your email address and the nature of the report to the person who posted.

Can I report an account impersonating my business without an Instagram account?

Yes. Instagram’s impersonation form takes reports from people without an account. It asks for a photo of you holding your government ID, which Instagram says it deletes within 30 days, and takes one account per report. Meta removes accounts that falsely claim to be your official presence, but says fan pages and opinion accounts generally do not break its rules.

I reported a comment and it disappeared. Did Instagram remove it?

Not necessarily. After you report a comment, Instagram hides it from you, and Instagram says this does not mean the comment was removed. Open Settings, then Help, then Support Requests, then Reports to see Instagram’s decision. For some reports you can request a review there.

A post attacks my employee by name. Who should report it?

The employee, from their own account, where possible. Meta’s Bullying and Harassment policy protects people, and for some attacks Meta needs the person targeted to report it. For a private individual, Meta removes content meant to degrade or shame them. Criticism of the business itself is not covered by that policy.

What if nothing comes down?

You pay for the ones that come down. The platform decides on each review, and a review it keeps up shows as Could not be removed in your TrustOS portal.

What if nothing comes down?
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Send us the review that is hurting you.

Paste the link to your Google profile, or to the review or post, and we will tell you how to get started.

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